Gion Tsujiri - Jittoku Matcha 40g

Gion Tsujiri – Jittoku Matcha

40g Ceremonial-Grade Japanese Matcha Powder

Jittoku (十徳), meaning “Ten Virtues”, embodies the spirit of Japanese tea as a path to balance and mindfulness. Crafted by Gion Tsujiri—Kyoto’s historic tea house founded in 1860—this ceremonial-grade matcha reflects depth, elegance, and harmony, making it a refined choice for both tea gatherings and quiet personal rituals.

Taste & Character

Jittoku offers a smooth and balanced umami with gentle sweetness. Subtle notes of young greens mingle with roasted nut and a hint of cocoa, creating a profile that is both approachable and dignified. Its finish is long and graceful, leaving behind a quiet, lingering sweetness.

Aroma

Refined and steady, the aroma recalls shaded leaves and earthy freshness. Once whisked, it opens into a soothing fragrance—green, mellow, and calming—reminiscent of a moss garden after rain.

Texture & Finish

Stone-milled to ceremonial fineness, Jittoku produces a creamy froth with a silken body. On the palate, it flows smoothly with gentle weight, finishing with velvety elegance that endures in quiet harmony.

Best Enjoyed For

• Usucha (thin tea) during tea gatherings or daily rituals
• Moments of mindfulness and reflection
• Tea drinkers seeking harmony and balance in flavour
• Pairing with seasonal wagashi to highlight its gentle sweetness

Origin

Uji, Kyoto Prefecture – Japan’s most prestigious matcha region, producing teas of unparalleled quality for over 800 years.

Brand Story

Founded in 1860 in Kyoto’s Gion district, Gion Tsujiri is one of Japan’s most revered tea houses, preserving the artistry of Uji matcha for over 160 years. Known for blends that embody harmony and refinement, the brand continues to uphold the virtues of tea in modern life. Jittoku reflects this philosophy—balanced, dignified, and timeless.